Lisa Hanna has spent more than three decades in the public eye. Now the Jamaican stateswoman, entrepreneur and former Miss World is turning that experience into a luxury skincare company built on science, self-possession and a distinctly different conversation about getting older.
There are easier ways to enter the beauty business than after a career that has already included an international crown, national politics and almost two decades of public service. Lisa Hanna, however, has rarely followed the obvious route. In April 2026, the Jamaican former parliamentarian and Cabinet minister opened another chapter with the launch of Lisa Hanna Beauty, an eponymous luxury skincare brand conceived around a simple but increasingly relevant idea: women should not have to treat aging as an enemy.
Hanna entered international public consciousness at 18 when she was crowned Miss World 1993, becoming the third Jamaican woman to win the title. She would later earn bachelor’s and master’s degrees in communications from the University of the West Indies, build a career in media and communications, and enter Parliament in 2007 representing South East St. Ann. Her political career ultimately included four elected terms and service as Jamaica’s Minister of Youth and Culture.
That résumé makes her move into beauty more interesting than the usual celebrity-brand equation. Hanna has spent much of her life in environments where appearance, perception, leadership and identity are constantly scrutinized. Lisa Hanna Beauty appears to draw directly from that experience, turning the founder’s relationship with visibility and aging into the intellectual foundation of the company.
The brand calls its philosophy “Age Intelligently.” Rather than building its identity around reversing time, Hanna is positioning skincare as a way to support skin as it changes. The company’s language emphasizes renewal, hydration, barrier health, firmness and radiance, with Hanna arguing that a woman does not become “less” with age but more fully herself. It is a subtle but commercially important distinction in an industry historically dominated by the language of correction, reversal and anti-aging.
The approach is also decidedly premium. Lisa Hanna Beauty was developed with an Italian laboratory, with Hanna choosing Italy for access to formulation expertise, testing and manufacturing standards capable of supporting a globally positioned brand. The current skincare collection ranges from the $50 Hydra Dew Elixir and $55 Advanced Balance Cleanser to a $130 serum, alongside a Moisture Crème, eye treatment, dark-spot balm and Luminous Face + Body Glow.
At the center of the collection is what the company calls Quantum ReCP Technology™, its proprietary formulation platform used across the range. Products incorporate ingredients including hyaluronic acid systems, peptides, ceramides, niacinamide, vitamin C and mastic resin extract, depending on the formula. The distinction matters: Quantum ReCP is Lisa Hanna Beauty’s proprietary branded technology, so its performance claims should be understood through the testing and data published by the company rather than treated as an independently established category of skincare science.
The early results being promoted by the brand are notable. In separate consumer-perception studies published by Lisa Hanna Beauty, 96 percent of participants using the Advanced Balance Cleanser reported that it did not dry their skin after 21 days, while 100 percent of participants testing Hydra Dew Elixir reported immediate hydration after two hours. After 28 days with Luminous Face + Body Glow, 100 percent reported that their overall skin appearance had visibly improved. These figures are participant-reported consumer-perception findings rather than a guarantee of identical results for every user, an important distinction when assessing any beauty brand’s performance claims.
Luxury positioning is not being communicated through packaging alone. Lisa Hanna Beauty has established a presence at The Spa by Equinox Hotels in New York, where the brand now sits alongside an assortment of premium, performance-focused beauty names. Equinox currently offers the LHB Signature Contour Ritual, a 60-minute treatment priced at $300 that incorporates Lisa Hanna Beauty products with contouring techniques and LED light therapy. That hospitality partnership places the company within a luxury ecosystem where skincare is increasingly sold as experience, performance and lifestyle rather than simply another jar on a bathroom shelf.
For a Caribbean founder, that positioning carries another layer of significance. Hanna has been explicit about thinking beyond Jamaica while remaining Jamaican at the center of the company. In discussing the realities of running the business, she has described sourcing across borders, manufacturing in Italy, navigating freight and duties, building distribution and competing for customer trust in global markets. It is a shift from representing Jamaica politically to attempting to create a Jamaican-founded company capable of capturing value internationally.
Hanna has also attached a social mandate to the business. Lisa Hanna Beauty states that five percent of its profits are directed to the Lisa Hanna Foundation, which supports initiatives involving education, mental-health access, women, children, entrepreneurship and vulnerable communities in Jamaica. For a founder whose professional identity has long included public service, the commitment makes the brand’s philanthropic component feel less like an appended marketing campaign and more like a continuation of work already associated with her name.
Perhaps the most compelling part of Lisa Hanna Beauty, however, is what the company represents in Hanna’s own trajectory. She has gone from being judged on a global beauty stage, to making decisions in the political arena, to entering a commercial market in which none of those previous titles automatically guarantees success. Hanna herself has acknowledged the humility of that transition: manufacturers, inventory, cash flow, distribution and consumers do not care about an old résumé. A founder has to earn the market again.
That may ultimately be the real story behind Lisa Hanna Beauty. The company sells skincare, but its founder is selling a broader proposition about reinvention: that beauty, relevance and ambition do not have an expiration date. At 50, after decades spent being seen through other people’s definitions of beauty, politics and public life, Lisa Hanna is building something on her own terms—and asking women to consider doing the same.